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Creative Ad Agency Burghardt+Doré joins the Madden Media team!

 

Madden Media, a leader in destination marketing services, announced that is has reached an agreement with Burghardt+Doré to join the Madden team. Burghardt+Doré is a full-service creative agency that focuses exclusively within the travel and tourism industry. This partnership started over six years ago when Madden Media, a Google Premier Partner, began providing digital marketing services to the Burghardt-Doré team and their amazing clients.

With the increasing need to couple great creative with data-driven performance on marketing campaigns, the combination of these companies promises to improve marketing outcomes for clients. Their experience will add to the already robust marketing and media buying capabilities of Madden. Their commercial video experience and the growing need for high-quality video on digital channels such as YouTube and Connected TV, Madden expects to help their clients grow throughout the changing media landscape.

“We are excited for Jeff Burghardt and his team to join the Madden team. The addition of Burghardt+Doré, who are known for great creative solutions and agency services, gives a new dimension to conversations with our clients,” said Dan Janes, CEO of Madden Media. “Their experience working as a full-service agency with destination marketing organizations, destination events, independent hotels, and resorts will deepen our experience as a company while remaining focused on our core philosophy of connecting people to places.”

Burghardt will become the Vice President, Destination Marketing Strategy, responsible for being a strategic leader for the overall company and driving creative, integrated campaigns for current and prospective clients. In addition, Nicole Doré will complement Burghardt’s big-idea thinking as Creative Strategist at Madden, bringing her creative and stylish approach to branding and design.

“We are excited to combine our full-service destination marketing expertise with the new technology, research, and digital-media platforms currently being implemented by Madden,” said Jeff Burghardt, President of Burghardt+Doré. “Together, we will offer existing and prospective clients expanded ideas, digital expertise, and data-driven solutions to maximize marketing investments.”

Established in 1982, Madden Media has a long history within the travel and tourism marketing industry. With the addition of the Burghardt+Doré team, Madden will have nearly 100 full-time employees to support clients across the country. Madden has worked nationwide to deliver industry-leading marketing solutions in an ever-changing environment. Madden works with clients to develop campaign strategy and vision, then manages all stages of production.

Burghardt+Doré crafts digital-first, fully integrated marketing campaigns that connect with people at the right place at the right time. They are an award-winning team who offers big-agency firepower with personalized service to build long-term client relationships and deliver results year over year.

Media Contact: Bailey Madden, [email protected]

AAF 2018 Chic Davis Memorial Award Goes to Steven Meckler, Photographer

TUCSON, Ariz. (May 2, 2018) – The American Advertising Federation (AAF) has selected AAF Tucson Board Member, Steven Meckler as the recipient of its 2018 Chic Davis Memorial Award. The national recognition will be officially presented at the AAF annual national conference ADMERICA, during the Salute to Achievers luncheon ceremony on Friday, June 8, 2018 at The Hilton Chicago in Illinois.

The Chic Davis Memorial Award was developed to honor Chic Davis, a long-time member of the AAF, whose years of service were committed to the success of the American Advertising Awards. The award is presented annually to one AAF member from a local market who has championed the American Advertising Awards and helped elevate the program’s image, financial success and awareness among entrants and members. The award recognizes their outstanding service to this important American Advertising Awards program.

Steven Meckler was born in Brooklyn, New York where his passion for photography began.  He attended the State University of New York at Stony Brook, earning a Bachelor of Science in Biology with a minor in photography. His first job was as a medical photographer at Sloan Kettering Memorial Hospital in New York.  In 1980, he moved to Tucson and established Meckler Photography. In addition to his commercial photography business, Steven has taught digital photography at Pima Community College, and workshops for high school photo students throughout the county. He has published two photo books, “Steven Meckler Photographs Tucson Artists” and “Vera: The Art and Life of an Icon”, which showcases the artwork of Vera Neumann.

Steven has been a strong advocate for the local advertising market for many years and has been a member of the American Advertising Federation Tucson Board of Directors since 1998. He has given support and mentorship to new generations of marketing professionals with his work on the Education Committee.

Steven was awarded the “Advertising Professional of the Year” by the AAFT in 2006. He was inducted into the Tucson Advertising Hall of Fame in 2014.


American Advertising Federation Tucson and Ad2 Tucson are comprised of over 300 local advertising and media professionals. Both clubs work to enhance the professional development of club members, while increasing recognition for the advertising industry and giving back to the local community.  They are local affiliates of the American Advertising Federation, a national organization that represents the advertising industry in its entirety.  For information on upcoming events or becoming a member, visit www.aaftucson.org.

The American Advertising Federation is the nation’s oldest national advertising trade association, and the only association representing all facets of the advertising industry: advertisers, agencies, media and suppliers. Headquartered in Washington, D.C., AAF acts as the "Unifying Voice for Advertising." Its membership includes corporate members comprising some of the nation’s leading advertisers, advertising agencies, and media companies; a national network of more than 170 local federations, representing 40,000 advertising professionals, located in ad communities across the country; and more than 200 AAF college chapters, with over 6,500 student members.