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Google Is In the House! what Machine Learning is, and how its applications can make or break your marketing efforts.

American Advertising Federation Tucson

     American Advertising Federation Tucson

                                                    

Google is in the House! 

with Insight on How to Make
Machine Learning Tech Work For You.

 

Thursday, October 24, 2019

11:30am -1:30 pm

Culinary Dropout, 2543 E. Grant Road 

  BUY TICKETS HERE  

 

Chris Ashby, a Senior Account Executive at Google, pull backs the curtain and gives an insider’s look to how Machine Learning impacts Google Ads. In the presentation he will discuss an overview of Google Ads, what Machine Learning is, and how its applications can make or break your marketing efforts. Don’t miss this unique access to Google Executive knowledge and gain a new understanding of how Google can work for you.

Ticket includes a buffet lunch selection of Culinary Dropout’s house favorites including fried chicken with fixings, salads, and vegetarian hummus wrap. 

$35 AAFTucson Member, $45 Non-Member 

BUY TICKETS HERE


- SPEAKER -

Chris Ashby, a Senior Account Executive at Google, provides strategic advice to Google's largest partners in an effort to drive profitable growth. Most recently, he's been instrumental in guiding clients through the process of leveraging machine learning technology within the marketing sphere to maintain their competitive advantage.
   

- THE HOW TO SERIES -

The How To series is AAFT’s newest program designed to provide information for business development, learning and mentoring to our members and guests. These sessions provide a great way to network and stay competitive in our ever-changing industry.


- OTHER UPCOMING EVENTS IN THE SERIES -

How To Leverage the Interactive Advertising Bureau (IAB)

Presented by Cox Media

 

Date: Wednesday, November 6, 2019. Evening mixer – exact time TBD.

Location: Brother John’s, 1801 N. Stone Ave., Tucson, AZ 85705

Cost: Free, courtesy of Cox Media 

 


Join Today!

 

BE MORE Connected!

      

 

Ad 2 Tucson Public Service Campaign - Call for Applications

Ad 2 Tucson is excited to begin their search for one nonprofit organization to receive the implementation of pro bono marketing and advertising strategies as a part of their 2018-2019 Public Service Campaign. Are you interested in the 2018-2019 Public Service Campaign for your nonprofit organization? Please fill out the following form to share more about your organization’s mission and how we can help!

2018-2019 Public Service Campaign Application

*Applications are due Friday, September 7, 2018 at 11:55pm.

Ad 2 Tucson will be holding interviews with three potential partners during September. Once the Public Service Campaign recipient has been chosen, Ad 2 Tucson will conduct research, develop a comprehensive campaign and generate assets in fall/winter 2018. This campaign is expected to launch at the beginning of 2019.

 

About the Ad 2 Public Service Campaign

The Ad 2 Tucson Public Service Campaign team is comprised of young professionals with experience in the fields of advertising, marketing, communications, graphic design and multi-media. Ad 2 Tucson looks forward to presenting the opportunities for fundraising and media placements in partnership with the American Advertising Federation Tucson that are available this year.


Call for Volunteers

Are you interested in helping out with the 2018-2019 Public Service Campaign? We’re looking for volunteers in all areas including: advertising, marketing, public relations, design, web, photography, video, etc.

With last year’s Public Service Campaign with Integrative Touch for Kids, we were able to implement $112,000 worth of services that varied from video to Google AdWords to media placement.

Participating in the public service campaign is a great resume builder, networking opportunity, excellent way to get involved with Ad 2 Tucson. However, our members all agree the most rewarding aspect is being able to impact our community. We look forward to meeting you! Please email [email protected] to get involved.


Past Campaigns

Ad 2 Tucson is proud to continue giving back to our community after 10 years of service. Here are the past recipients of our Public Service Campaign.

2017-2018- Integrative Touch for Kids

2016-2017 - Youth On Their Own

2015-2016 - Make Way for Books

2014-2015 - Iskashitaa Refugee Network

2013-2014 - PACC Partners

2012-2013 - Pima Council on Aging

2011-2012 - JobPath

2010-2011 - BICAS and Skin Cancer Institute

2009-2010 - Angel Children’s Center

2008-2009 - Southern Arizona Network for Down Syndrome (SANDS)

2007-2008 - Literacy Volunteers of Tucson (LVT)

Tucson Advertising Federation Educational Foundation

AAF Tucson is a strong supporter of education and has endowed an educational fund to support young professionals entering our industry. Scholarships and internships are awarded annually to local students to support their education, promote partnerships with local companies and to encourage new emerging talent to become part of our local professional community.

The Tucson Advertising Federation Educational Foundation (TAFEF) was established as a 501(c)3 non-profit organization to oversee the educational endowment fund. You can support TAFEF and our next generation of advertising professionals with a tax deductible contribution. Contact us for more information.

The AAF Tucson Advertising Partnership Program

AAF Tucson has partnered with select nonprofit organizations since 2000 to promote them and their services to the community through multi-media public service advertising campaigns.  Our non-profit beneficiaries currently include the Tucson Children's Museum

The program is truly a community partnership and could not work without the support and generosity of our media partners. The results have been outstanding, with well over $5 million donated in advertising support. Our bilingual public service advertising campaign done for United Way of Tucson and Southern Arizona was the largest PSA project ever conducted in Southern Arizona. Other participating non-profits have included the Girl Scouts of Southern ArizonaTu Nidito and the University of Arizona College of Science.

With the inception of the advertising partnership program, AAF Tucson created a sustaining Educational Endowment Fund. Scholarships have been awarded annually to Student Advertising Federation members of Southwest University of Visual Arts, The Art Institute of Tucson, Pima Community College and the University of Arizona. A Multicultural Advertising Education Scholarship has also been awarded annually. In 2013, a paid Internship Program was created to provide even greater benefits to AAF chapter students through paid industry related work experience.

AAF Tucson has received national recognition and been awarded for Public Service in the AAF National Club Achievement Competition for the program, which has also served as a model for other AAF chapters across the country. 

Our most sincere thanks goes to these members and local media companies who have participated in the AAF Tucson Advertising Partnership Program:

AdVision
Arizona Daily Star
Biz Tucson
Bolchalk FReY Marketing
Cumulus Media
Cox Media
The DesertLeaf 
Film Creations
Godat Design
Good News Communications
iHeartMedia 

KHRR Telemundo
Fox 11-KMSB / MyNet 18-KTTU
KOLD-TV 13

KVOA-TV
KUVE Univision
Labrecque Creative Sound
Lotus Communications
Madden Media
Scripps Broadcasting
Steven Meckler Photographer

Strongpoint Marketing
Tucson Local Media

Tucson Lifestyle Magazine

 

Entry Title: A Chair Named Clarity

Crown Chimp Productions

Gold ADDY® Award, Best of Show
Award Category: Digital Advertising - Video
Client: Allsteel/BMWDesignWorksUSA


Credits: 
Nickolas Duarte, director/executive producer
Drew Grubich, co-writer
Matthew King, editor
Oscar Rivera, director of photography
Chris Koval, talent
Fred Lux, talent
To-Ree-Nee Wolf, talent
Margoth Barrera-Murrin, producer
Lawannah Curry, talent
Jay Petersen, talent
Jason Huggins, voice over

Entry Title: Sprouts TV Commercial - Tulsa, OK

McFadden/Gavender Advertising

Gold ADDY® Award, Best Broadcast

Award Category: Outlets

Client: Sprouts Farmers Market

Credits: 
Thomas Haskin, Creative Director