AAF Community


Creative Ad Agency Burghardt+Doré joins the Madden Media team!

 

Madden Media, a leader in destination marketing services, announced that is has reached an agreement with Burghardt+Doré to join the Madden team. Burghardt+Doré is a full-service creative agency that focuses exclusively within the travel and tourism industry. This partnership started over six years ago when Madden Media, a Google Premier Partner, began providing digital marketing services to the Burghardt-Doré team and their amazing clients.

With the increasing need to couple great creative with data-driven performance on marketing campaigns, the combination of these companies promises to improve marketing outcomes for clients. Their experience will add to the already robust marketing and media buying capabilities of Madden. Their commercial video experience and the growing need for high-quality video on digital channels such as YouTube and Connected TV, Madden expects to help their clients grow throughout the changing media landscape.

“We are excited for Jeff Burghardt and his team to join the Madden team. The addition of Burghardt+Doré, who are known for great creative solutions and agency services, gives a new dimension to conversations with our clients,” said Dan Janes, CEO of Madden Media. “Their experience working as a full-service agency with destination marketing organizations, destination events, independent hotels, and resorts will deepen our experience as a company while remaining focused on our core philosophy of connecting people to places.”

Burghardt will become the Vice President, Destination Marketing Strategy, responsible for being a strategic leader for the overall company and driving creative, integrated campaigns for current and prospective clients. In addition, Nicole Doré will complement Burghardt’s big-idea thinking as Creative Strategist at Madden, bringing her creative and stylish approach to branding and design.

“We are excited to combine our full-service destination marketing expertise with the new technology, research, and digital-media platforms currently being implemented by Madden,” said Jeff Burghardt, President of Burghardt+Doré. “Together, we will offer existing and prospective clients expanded ideas, digital expertise, and data-driven solutions to maximize marketing investments.”

Established in 1982, Madden Media has a long history within the travel and tourism marketing industry. With the addition of the Burghardt+Doré team, Madden will have nearly 100 full-time employees to support clients across the country. Madden has worked nationwide to deliver industry-leading marketing solutions in an ever-changing environment. Madden works with clients to develop campaign strategy and vision, then manages all stages of production.

Burghardt+Doré crafts digital-first, fully integrated marketing campaigns that connect with people at the right place at the right time. They are an award-winning team who offers big-agency firepower with personalized service to build long-term client relationships and deliver results year over year.

Media Contact: Bailey Madden, [email protected]

The AAFTucson HOLLYWOOD BALL presented by CASINO DEL SOL

 

 

The AAFTucson HOLLYWOOD BALL presented by CASINO DEL SOL

 

Please join the American Advertising Federation Tucson as we celebrate our industry and honor those who advocate for our industry.

 

Date: Friday, May 17th, 2019

Time: Time:  6p-7p Cocktails, 7p-9p Program, 9p-11p Music

Place: Casino Del Sol

Ticket Price: $85 each, $800 for a table of 10

 

BUY TICKETS NOW!

 

Looking for a way to support and celebrate your local advertising and marketing community, network with the industry, and most importantly party for a purpose? Join us for the Hollywood Ball, on Friday, May 17 at the Casino Del Sol at 5655 W. Valencia Rd.

 

The event is set to be AAFT’s largest annual celebration and will feature live entertainment, a silent auction and raffle prizes. We expect 500+ professional and student members, business representatives, and honorees and their staff and clients to attend, so it will be an amazing networking opportunity!

 

At the event, we will honor recipients of the first annual Advertising & Marketing Excellence Awards, recognizing companies that have made significant investments in the local Tucson advertising and marketing community throughout the year.

 

Winners include:

  • Casino Del Sol -Advertising Advocate of the Year
  • Sam Levitz Furniture-Large Business Recipient
  • Premier Auto Center-Medium Business Recipient
  • Cummings Plumbing-Small Business Recipient

 

Proceeds from the event benefit Tucson Advertising Federation Educational Foundation (TAFEF), the 501(c)3 component of AAF Tucson dedicated to facilitating the education of the next generation of media professionals through an endowment fund established through a Media Partnership Program.

 

Tickets are $85 each and $800 for a table of 10. Sponsorship packages range from $500 - $6K and include a number of perks based on sponsorship level, such as advertising placements, overnight rooms at the casino, and free tickets. For event details or to purchase event tickets or sponsorship packages, please visit www.aaftucson.org

BUY TICKETS NOW!

 

Proceeds benefiting the Tucson Advertising Federation Education Foundation (TAFEF)

BE A SPONSOR NOW! See available opportunities.

 

See a personal Invite from Steve Earnhart, Vice President of Sales at iHeart Media Tucson.

The AAF Tucson Advertising Partnership Program

AAF Tucson has partnered with select nonprofit organizations since 2000 to promote them and their services to the community through multi-media public service advertising campaigns.  Our non-profit beneficiaries currently include the Tucson Children's Museum

The program is truly a community partnership and could not work without the support and generosity of our media partners. The results have been outstanding, with well over $5 million donated in advertising support. Our bilingual public service advertising campaign done for United Way of Tucson and Southern Arizona was the largest PSA project ever conducted in Southern Arizona. Other participating non-profits have included the Girl Scouts of Southern ArizonaTu Nidito and the University of Arizona College of Science.

With the inception of the advertising partnership program, AAF Tucson created a sustaining Educational Endowment Fund. Scholarships have been awarded annually to Student Advertising Federation members of Southwest University of Visual Arts, The Art Institute of Tucson, Pima Community College and the University of Arizona. A Multicultural Advertising Education Scholarship has also been awarded annually. In 2013, a paid Internship Program was created to provide even greater benefits to AAF chapter students through paid industry related work experience.

AAF Tucson has received national recognition and been awarded for Public Service in the AAF National Club Achievement Competition for the program, which has also served as a model for other AAF chapters across the country. 

Our most sincere thanks goes to these members and local media companies who have participated in the AAF Tucson Advertising Partnership Program:

AdVision
Arizona Daily Star
Biz Tucson
Bolchalk FReY Marketing
Cumulus Media
Cox Media
The DesertLeaf 
Film Creations
Godat Design
Good News Communications
iHeartMedia 

KHRR Telemundo
Fox 11-KMSB / MyNet 18-KTTU
KOLD-TV 13

KVOA-TV
KUVE Univision
Labrecque Creative Sound
Lotus Communications
Madden Media
Scripps Broadcasting
Steven Meckler Photographer

Strongpoint Marketing
Tucson Local Media

Tucson Lifestyle Magazine