Articles

Local 2017 AAF District 12 American Advertising Awards Winners Announced / 04/04/2017 3:36 pm

AAF District 12American Advertising Federation District 12 has completed judging of the 2017 American Advertising Awards competition this past weekend, hosted in Colorado Springs, CO with a distinguished judging panel of advertising creative professionals from across the United States. The District competition included a total of 317 entries from advertising federation clubs throughout Arizona, New Mexico, Colorado, Utah, Wyoming and El Paso.

American Advertising Federation Tucson forwarded 64 Gold and Silver ADDY award winning entries from the local awards event held on March 11, 2017.  Of those entries, three professional entries received District ADDY Award® recognition.

Steven Meckler Photographer won a District Gold ADDY Award for School Lunch Traysdone for Edible Baja Magazine in Color Photography.

Crown Chimp Productions earned a District Silver ADDY Award for In Between done for St. Mary’s Press in the Video Editing category. 

Gordley Group also received a District Silver ADDY Award for Gordley Group Holiday Card 2016 done in the Industry Self-Promotion category.

Gold and Silver ADDY Award winning entries from the District 12 competition are eligible to compete in the AAF National American Advertising Awards competition, which will be judged in May. The final tier of awards will be announced during the national awards gala event on Saturday, June 10th at The Roosevelt Hotel in New Orleans, Louisiana as part of the 2017 AAF National Conference, ADMERICA!

12th Annual Simpleview Summit kicks off in lead-up to Global Meetings Industry Day / 04/04/2017 11:22 am

Simpleview

12th Annual Simpleview Summit kicks off in lead-up to Global Meetings Industry Day

Roughly 900 destination marketing professionals from around the world are gathering in Tucson, AZ, this week for the company's largest-ever signature annual event.

TUCSON, Ariz. (April 4, 2017) - As the travel and tourism industry gears up to celebrate Global Meetings Industry Day on April 6, Tucson-based Simpleview, the world leader in digital destination marketing, kicks off its own signature meeting: the 12th annual Simpleview Summit, with 650+ customers traveling to Tucson for this year's largest-ever event.

Meetings are big business in travel. Meeting Professionals International, the leading industry association for the segment, reports that exhibitions, conferences and like events contribute more to the US GDP than the film or recording industries or spectator sports: some $393 billion through direct spending as well as indirect and induced impacts. That sum translates into nearly $15 billion federal tax revenue, $13.2 billion state and local tax revenue, 1.8 million jobs and $66.8 billion in labor income.

Simpleview Summit has contributed its share to those numbers since its launch in 2006 -- tens of thousands of room nights and millions in combined economic impact over 12 years -- but more important are the less measurable outcomes, says the company's president and CEO Ryan George.

"Once a year we bring our customers together from around the world for training, speakers, networking -- all to build knowledge that they can then take back to their cities and countries to make this industry even stronger," George said. "Our business is completely built on the digital space, but I'm the first to tell you that for many things in business, there's no substitute for face-to-face connections."

Roughly 900 people representing eight countries will attend this year's Simpleview Summit: most of the company's 200 employees plus 57 sponsors and strategic partners from 19 organizations in addition to more than 650 guests from across Simpleview's 530+ customers. The event runs April 3 - 6 at the JW Marriott Tucson Starr Pass Resort & Spa. Speakers include destination marketing professionals from around the world as well as conservationist Jeff Corwin, marketing expert Scott Stratten and David Rendall, author of The Freak Factor. More information is at http://www.simpleviewsummit.com/.

About Simpleview
Simpleview is the travel and tourism industry's leading provider of CRM, CMS, website design, digital marketing, revenue generation, and mobile technologies for destination marketing organizations (DMOs). Simpleview employs 200 staff and works with over 530 customers in North America and around the world, from meeting and vacation destinations the size of Paducah, KY (population 25,018), to 16 of the top-20 meeting destinations in the U.S., to the country of Norway. www.simpleviewinc.com.

Judge's Choice / 04/04/2017 12:00 am

Gordley Group Holiday Card
Gordley Group Holiday Card
GORDLEY GROUP

Category: Advertising Industry Self-Promotion
Award: AAF District 12 Silver ADDY Award &
AAF Tucson Judge's Choice & Gold ADDY Award
Entrant Company: Gordley Group
Client Company Name: Gordley Group
Title: Gordley Group Holiday Card 2016

Credits:
Jennifer LaHue-Smith, Creative Director
Richie Brevaire, Art Director

Judge's Choice / 04/04/2017 12:00 am

SMP.org
CROWN CHIMP PRODUCTIONS

Categories: Cinematography /Video Editing / Internet Commercial
Award:
AAF District 12 Silver ADDY Award &
AAF Tucson Judge's Choice & Gold ADDY Awards (3)
Entrant Company: Crown Chimp Productions
Client Company Name: Saint Mary's Press
Title: In Between

Credits:
Nickolas Duarte, Director/Writer/Editor
Oscar Rivera, Director of Photography
KJ Davidson-Turner, Voice Over Talent
Drew Grubich, Location Audio/Producer
Frank Armendarez, Editor
Matthew King, Editor

School Lunch Trays / 04/04/2017 12:00 am

School Lunch Trays
STEVEN MECKLER PHOTOGRAPHER

Category: Still Photography - Color
Awards:
AAF District 12 Gold ADDY Award & AAF Tucson Gold ADDY Award
Entrant Company: Steven Meckler Photographer
Client Company Name: Edible Baja Magazine
Title: School Lunch Trays

Credits:
Megan Kimble, Editor
Steve McMackin, Art Director